Innovation for all

100 Years Celebration Film

Dynamic animation, bold typo, and uptempo, energetic sound enlivens the mainly archival images which are rhythmically cut and edited to vibrant and contemporary effect to reflect the fast pace of innovation. The film focuses on the technological milestones that IFA has presented over the past 100 years. Beginning with the first radio broadcast and finishing with the theme of digital futures, it culminates in the IFA's claim “Innovation For All." The soundtrack signposts a new era of the IFA and integrates archival snippets from zeitgeist-defining speeches by Einstein and Willy Brandt.

Innovation Stage, Inspiration Stage & Dream Stage

Bringing stage design to "live"

To elevate the live brand presentations, we created an extensive suite of motion & sound packaging, such as: intros, outros, lower thirds, transitions, background loops, schedules and countdown. We oversaw all of the camera operations and content which was delivered to producers via our media server and streamed as a live broadcast.

Sonic identity

We produced an energetic, contemporary sound packaging for the entire event.
Our soundtrack for the "100 Years Celebration film" opened the daily presentations and panel discussions. We took its rhythmic, melodic and uptempo components and applied them to the other assets such as intros, outros and transitions between speakers. An ambient soundscape, which was looped in between presentations, completed the packaging.

Innovation for all

100 Years Celebration Film

Dynamic animation, bold typo, and uptempo, energetic sound enlivens the mainly archival images which are rhythmically cut and edited to vibrant and contemporary effect to reflect the fast pace of innovation. The film focuses on the technological milestones that IFA has presented over the past 100 years. Beginning with the first radio broadcast and finishing with the theme of digital futures, it culminates in the IFA's claim “Innovation For All." The soundtrack signposts a new era of the IFA and integrates archival snippets from zeitgeist-defining speeches by Einstein and Willy Brandt.

Bringing stage design to "live"

To elevate the live brand presentations, we created an extensive suite of motion & sound packaging, such as: intros, outros, lower thirds, transitions, background loops, schedules and countdown. We oversaw all of the camera operations and content which was delivered to producers via our media server and streamed as a live broadcast.

Sonic identity

We produced an energetic, contemporary sound packaging for the entire event.
Our soundtrack for the "100 Years Celebration film" opened the daily presentations and panel discussions. We took its rhythmic, melodic and uptempo components and applied them to the other assets such as intros, outros and transitions between speakers. An ambient soundscape, which was looped in between presentations, completed the packaging.